Flexible Google Tag Manager Integration

GTM Kit is a flexible tool for generating the data layer for Google Tag Manager in WordPress.

Pagespeed and cache friendly

Pagespeed is one of our main focus points, and the plugin is compatible with full page caching.

eCommerce events tracked with Google Analytics 4

When the WooCommerce integration is activated the following GA4 events are automatically included in the dataLayer:

  • view_item_list
  • select_item
  • view_item
  • add_to_cart
  • view_cart
  • remove_from_cart
  • begin_checkout
  • add_shipping_info
  • add_payment_info
  • purchase