GTM Kit Premium 1.5.0
Find out about what's new in our release post.
Added
- New setting adds the customer's hashed email address and phone number to server-side events, so ad platforms match conversions more accurately. Off by default.
- The server-side purchase event can now be sent only when the browser did not confirm the purchase reached Google Tag Manager, so a healthy checkout is counted once.
Fixed
- Conversions recovered by the webhook keep the traffic source of the visit they belong to. Re-import your server container template from the Template Assistant after updating.
- Admin-created orders and background subscription renewals no longer pick up another customer's tracking data.
- Server-side events are recorded as the visitor who was browsing, instead of a new person each time.
- A slow tagging server no longer causes purchases to be counted twice.
- Server-side events carry the visitor's Google Analytics session details again.
- The Template Assistant shows the configuration fields for premium services such as TikTok again.
Changed
- The Preview test-send confirmation now tells you that live orders stay out of Preview until you switch that option on.
- Requires GTM Kit 2.18.1 or later, and will not run until GTM Kit is updated.
- Minimum versions are now WordPress 6.9 and WooCommerce 10.3. Tested with WooCommerce 11.0.
- The flat Event Data setting is renamed “Flat GA4 Event Data and shared purchase event ID”. The shared ID deduplicates for Meta, TikTok, Reddit, Snap and Pinterest, but not for Google Analytics 4.
- The test suite now also covers the oldest supported WordPress and WooCommerce versions, and a stale build dependency was removed.